Consumer sites equivalent new Web Marketing Association Study
Consumer sites equivalent new Web Marketing Association Study
Boston, MA (openPR) 5 May 2006
According to the report on the evaluation of Internet standards (ISAR) released by the Web Marketing Association, consumers have websites of well-worn work general index in eight of the nine years of the WebAward program, only slightly lower in 1999. The industry exceeds the criteria for the 3-year averages in all areas. The ISAR study provides benchmarks for the industry Web site development and is based on data from 9748 site evaluations in more than 80 industries gathered in the last decade. A copy of the full report can be downloaded from http://www.webaward.org/isar_report.asp.
stronger ratings to Web sites of consumer goods in the design, content, be in writing and usability, “said William Rice, President of the Web Marketing Association.” Consumer goods companies have had a lot of successful migration of the brand online in the last ten years mainly due to the focus on global brand experience rather than a narrow focus solely on e-commerce. “
Since 1997, the Web Marketing Association WebAward the exercise of its annual competition for website development. Internet Standards Assessment Report is the result of nearly a decade of independent evaluations of the website development based on seven categories: design, innovation, content, technology, interactive writing, and usability.
Here are some recent winners WebAwards Best Biotechnology Web site.
2005 Children
Nestlé Ice Cream
TABASCO ® pepper set
® 2004
Wisk
2003
2002 Glidden
Consumer Web site
a complete list of past winners and entry form for companies who honors in competition for the year 2006 can be found in http://www.webaward2006.org.
consumer goods companies, which evaluates your website in terms of the group index and can for a WebAward, which contribute to the credibility of Web sites and marketing efforts, can nominate to be considered do your http://www.webawards2006.org site.
“Of course, like any other industry, not the consumer websites that stand out and others that have no rating,” concluded Rice. “Our goal has always been more than a popularity contest or beauty, brand names and good design. Instead, this ISAR study is designed to return a value for each participant will be rewarded with the post, which should Internet professionals strive in their efforts to Web sites in an objective, empirical, and develop constructive. “
2006 WebAward Call for Entries
Web Marketing Association is accepting entries in its 10th annual WebAward competition internationally. The competition is set up rules WebAwards industry benchmarks that the Internet Standards Assessment Report is based on defined. The consumer goods industry is an important category in the WebAward competition, and the Web Marketing Association will again in 2006 to honor the best Web-Site Consumer Products. The registration deadline is 31 May 2006 and the WebAward Web site is at http://www.webawards2006.org.
About the WebAwards
The 10th
annual international WebAwards competition sets the standard of excellence in 95 industry categories by evaluating Web sites and defining benchmarks on the seven essential criteria of successful Web site development is based. The purpose of the Web Marketing Association, sponsor of the WebAwards is a forum recognize individuals and organizations for the development of some of the most effective websites on the Internet today. The participants will benefit from a website assessment by a professional group of judges and the marketing opportunities presented to an award-winning website. For more information, visit http://www. webawards2006.org.
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